​Statewide Fraud Prevention Awareness Campaign with Attorney General’s Office

Fraud continues to pose a growing threat to Florida families and communities, with consumers losing more than $1 billion annually to scams and financial exploitation. As trusted financial institutions, Florida bankers are uniquely positioned to serve as a reliable source of information for customers navigating these threats. 

To help meet this growing need, the Florida Bankers Association is proud to partner with the Florida Attorney General’s Office on a new statewide fraud prevention awareness campaign aimed at equipping Floridians with practical tools to recognize, avoid and report fraud.

This coordinated public awareness initiative will launch in June in recognition of Elder Abuse Awareness Month and include a coordinated media blitz. Throughout May, FBA will be preparing member banks for participation by distributing a series of ready-made customer education resources and implementation tools.

Our goal is to make participation simple while creating a unified, statewide effort led by Florida’s banking industry to help better protect consumers, particularly older adults and other vulnerable populations. Working together, Florida bankers can make a meaningful difference in strengthening fraud awareness and consumer protection across our state.

We strongly encourage every member bank to begin considering how your institution can participate in June and join us in amplifying this important initiative.

Press Release

Read the full press release for more information about the campaign.

Press Release

Campaign Resources

Available resources include:

• Social media graphics targeting consumers
• Short educational videos
• Fraud trends and prevention fact sheets
• Talking points and messaging guidance​​​

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These customer-facing materials are designed to help Floridians identify common scams, recognize warning signs of fraud and take proactive steps to protect themselves.

Download Campaign Resources

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​We encourage every member institution to review these resources now and begin identifying the customer communication channels where your bank can help amplify these messages in June.

Possible uses include:

• Social media platforms
• Customer email communications
• Website education pages
• Branch signage or lobby screens

Interested in getting involved? 

​Fill out this brief form to let us know. We will reach out to you! 

Fraud Prevention Campaign Interest Form